Skip to content
NAICS 541613, industry

NAICS 541613: Marketing consulting services

NAICS 541613 is the industry code for marketing consulting services. Use it on loan applications, tax forms and registrations. Explore financing for professional services and start your application when you are ready.

What 541613 covers

Marketing consultants advise clients on marketing strategy, positioning, pricing, distribution and customer research. Fractional CMOs, brand strategists and growth consultants commonly use this code. Agencies that create and place ads use advertising codes instead.

Included in this code

  • Marketing strategy consulting
  • Brand strategy
  • Pricing and go to market consulting
  • Fractional CMO services
  • Customer service and sales strategy consulting
  • Marketing analytics consulting

Not this code

Businesses that use 541613

Fractional CMO practiceBrand strategy consultancyGrowth marketing consultant

Financing for this trade

Marketing consultancies typically use a business line of credit or invoice factoring for slow paying clients, business credit cards for software and ad tools, and SBA 7(a) loans to hire. Lenders look at monthly retainers, client concentration and the owner's credit.

Apply for funding with AI

Is 541613 the right code for a marketing consulting firm?

Yes, if you advise clients on marketing strategy, brand positioning, pricing or go to market plans. Fractional CMOs and growth strategists usually belong here. If you create ads and buy media, 541810 fits better. If your main product is surveys and market studies, use 541910. Firms focused on publicity and press relations use 541820.

What is the SBA size standard for 541613?

SBA sets the size standard for 541613 at $19 million in average annual receipts, averaged over the last five completed fiscal years and counting affiliates. Marketing consulting firms at or under that figure qualify as small businesses for SBA 7(a) and 504 loans and for federal small business set asides. Most independent marketing consulting firms fall well inside the limit, so size is rarely what decides an SBA application.

What financing do marketing consultants use?

Retainer based consultancies often qualify for a line of credit sized to monthly revenue, and invoice factoring helps when enterprise clients pay on long terms. SBA 7(a) loans fund hiring and acquisitions. Lenders look at recurring revenue, client count and the owner's credit, since there is little collateral.

What does NAICS 541613 cover?

Marketing consulting services. Industry level code in NAICS 2022, under 54 Professional, scientific, and technical services, 541 Professional, scientific, and technical services, 5416 Management, scientific, and technical consulting services, 54161 Management consulting services.

What financing do NAICS 541613 businesses use?

Equipment financing, working capital, SBA loans and invoice factoring are the products placed most for professional services businesses. Start an application and the AI matches the deal to lenders that fund this code.

Where do I put NAICS 541613?

On the SBA loan application, on federal Schedule C or Form 1120, on SAM.gov and state registrations, and on most lender applications. A business can report more than one code; use this one if it describes what produces most of your revenue.